<\/div>{"id":31637,"date":"2019-08-14T12:00:24","date_gmt":"2019-08-14T17:00:24","guid":{"rendered":"https:\/\/www.crowdspring.com\/blog\/?p=31637"},"modified":"2025-11-18T11:04:04","modified_gmt":"2025-11-18T17:04:04","slug":"marketing-tactics-one-hour-or-less","status":"publish","type":"post","link":"https:\/\/www.crowdspring.com\/blog\/marketing-tactics-one-hour-or-less\/","title":{"rendered":"12 Quick Marketing Tactics You Can Execute in One Hour or Less"},"content":{"rendered":"
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Successful entrepreneurs and small business owners know that products and services don’t sell themselves.<\/p>\n
The truth is that even if you lack experienced marketers on your team, you must learn to market effectively<\/a>.<\/p>\n Still, many business owners worry that they don’t have any time to market and never get started.<\/p>\n As a result, their businesses stagnate or, worse, fail.<\/p>\n The good news is that marketing isn’t just about big, expensive tactics. Many marketing gains come from smaller tasks that create forward movement.<\/p>\n Setting aside just 60 minutes to concentrate on marketing efforts can have a lasting impact on your business’s growth.<\/p>\n Let’s take a closer look at each of these tactics.<\/p>\n If you want your content marketing to be successful and<\/em> efficient — you need an editorial calendar.<\/p>\n Don’t let the name fool you\u2014an editorial calendar is a powerful tool that goes beyond simply scheduling blog posts.<\/p>\n Editorial calendars serve as a structural backbone of your blogging strategy. They should be used to brainstorm, plan content, collaborate with others,\u00a0 and keep on track by following systems. Editorial calendars don’t need to be digital. You can use traditional customized editorial calendars to keep track on paper.<\/p>\n www.girlknowstech.com<\/p><\/div>\n Once your editorial calendar is set up, you will never again sit at a computer unsure what to write for your blog\u2014you already have ideas and systems in place!<\/p>\n Editorial calendars can be created in 60 minutes or less.<\/p>\n Popular choices of programs used to create editorial calendars include Trello<\/a> (we use Trello at crowdspring), CoSchedule<\/a>, and Asana<\/a>.<\/p>\n Your editorial calendar is all set –but now you need content to feed into it. This is the time to build up a log of content ideas.<\/p>\n If you are just starting, coming up with a large list of topics can seem daunting, but rest assured that by investing 60 minutes in this — you are actually freeing up time to be productive in other areas in the future.<\/p>\n When brainstorming, consider the following:<\/p>\n For example, we noticed that many entrepreneurs and aspiring business owners were trying to figure out ways to start a business.\u00a0We were disappointed with the existing content about this topic. Most posts were short, poorly written, poorly researched, and importantly, not actionable. We developed a connected series of ideas that turned into popular content on our blog, including how to start a business<\/a>, how to start a consulting business<\/a>, how to start a real estate business<\/a>, and more.<\/p>\n A client or prospect commenting on your blog or social media post is an invitation to have a conversation.<\/p>\n If you want to grow your business, accept the invitation<\/em>.<\/p>\n Responding to comments allow people to know you see them, hear them, and value them.\u00a0According to OneCrawl<\/a>, Responding to comments does the following:<\/p>\n Consider your 60 minutes spent interacting with clients or prospects will put you on the road to conversions. You can alternatively use social media monitoring tools to track real-time conversations and mentions, keeping in mind the media monitoring cost<\/a> when choosing a tool that fits your budget and needs.<\/p>\n Content has a shelf life. Consider any relevant news story one week, and forgotten the next.<\/p>\n It would be a gross misuse to time<\/em>, to write a blog post, share it socially, and then never touch it again.<\/p>\n It’s vital to keep the content new and fresh.<\/p>\n Consider spending 60 minutes converting an older blog article, email, or social media post into a newly developed piece of content.<\/p>\n This strategy maximizes your efforts, allows you to reach new audiences, and reacquaints you (and the world!) with popular posts from the past.<\/p>\n Resharing previous content is great. Repurposing is even better.\u00a0\u00a0<\/em><\/p>\n Consider the following:<\/p>\n Another great strategy is to invest blocks of 60 minutes to improve old content. For example, we regularly write about brand identity on our blog but over the years, we learned that many entrepreneurs and small business owners wanted a complete guide to building a great brand identity. We looked around and couldn’t find a great guide so we started small and over the past year, we created and regularly update our free brand identity<\/a> guide. It’s the most complete (over 19,000 words) and comprehensive guide to brand identity on the Internet.<\/p>\n Nearly 4 billion<\/a>\u00a0people use e-mail.<\/p>\n Growing your e-mail list as a business was no small feat, so take advantage of your efforts.\u00a0Spend 60 minutes crafting an e-mail, newsletter, or marketing ad.<\/p>\n Consider one of the following options:<\/p>\n The ugly truth is that most customers hate filling out surveys, yet the invaluable data surveys provide make them relevant and necessary in most industries.<\/p>\n Spend 60 minutes drafting a quick customer survey<\/a> that is both painless for the customer and educational for you as a business owner. When choosing a platform for your survey, consider whether simple survey products like Jotform or Google Forms<\/a> better suit your needs.\u00a0 The latter may already be part of your Google subscription if you use Gmail. And remember to include your company logo<\/a> with the survey. After all, you want people to know whose survey they’re answering.<\/p>\n When drafting a customer survey, here a few guidelines to consider:<\/p>\n Surveys do not need to be time-consuming or expensive.<\/p>\n The result data will help improve the customer experience overall, pinpoint what is working and what isn’t.<\/p>\n Some free tools to create a survey within minutes include Survey Monkey<\/a>, SurveyGizmo<\/a>, and Google Forms<\/a>.<\/p>\nHere are 12 quick marketing tactics you can execute in one hour or less.<\/h2>\n
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1. Create an editorial calendar<\/h3>\n

2. Research blog post ideas<\/h3>\n
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<\/li>\n<\/ul>\n3. Respond to blog and social media comments<\/h3>\n
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4. Repurpose old content<\/h3>\n
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5. Communicate to your e-mail list<\/h3>\n
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6. Create a customer survey<\/h3>\n
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