{"id":31243,"date":"2019-06-03T11:06:34","date_gmt":"2019-06-03T16:06:34","guid":{"rendered":"https:\/\/www.crowdspring.com\/blog\/?p=31243"},"modified":"2025-05-05T19:27:44","modified_gmt":"2025-05-06T00:27:44","slug":"grow-your-agency","status":"publish","type":"post","link":"https:\/\/www.crowdspring.com\/blog\/grow-your-agency\/","title":{"rendered":"5 Tips for Growing Your Agency or Freelance Business Without Spending a Ton of Money"},"content":{"rendered":"

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“If I work harder, my business will grow faster.”<\/p>\n

Many entrepreneurs, including agency owners, share this belief.<\/p>\n

And a strong work ethic is indeed vital to your success – particularly for freelance designers and owners of small and boutique design and marketing agencies.<\/p>\n

But, with this mentality, it’s easy to see how so many freelancers and agency owners burn themselves out within the first few years of running their businesses.<\/p>\n

And, well-intentioned as that sentiment may be… it just isn’t true.<\/p>\n

Growing a business can’t be done by brute force. It requires strategy and self-discipline to apply your efforts where they really count.<\/p>\n

Endlessly taking on more projects and doing all the design work yourself is a strategy with a definite expiration date. It’s just not sustainable in the long term. Eventually, you max out your capacity to take on more design projects, you’re exhausted, and your business has been depleted of its most valuable resource – you<\/em>.<\/p>\n

Instead of designing yourself into the ground, you should be taking a step back to work on<\/em> your business – not in it. It would be best if you were actively managing, establishing sustainable work practices, and setting goals for growth.<\/p>\n

We recently spoke with agency coach Lee Goff, and he was happy to share his insight. Below you’ll find five sustainable techniques and strategies that will allow you to grow your agency or freelance business.<\/p>\n

1. Save your mental resources for the important stuff<\/h2>\n

As the primary visionary and helmsman for your agency or freelance business, your focus should always be on moving your business forward.<\/p>\n

That means that you need to find ways of dealing with and minimizing the impact of other tasks that try to draw your focus and consume a disproportionate amount of your time.<\/p>\n

There are two main strategies for accomplishing this…<\/p>\n