{"id":32529,"date":"2020-01-20T09:44:47","date_gmt":"2020-01-20T15:44:47","guid":{"rendered":"https:\/\/www.crowdspring.com\/blog\/?p=32529"},"modified":"2026-02-15T22:58:09","modified_gmt":"2026-02-16T04:58:09","slug":"restaurant-marketing-strategies","status":"publish","type":"post","link":"https:\/\/www.crowdspring.com\/blog\/restaurant-marketing-strategies\/","title":{"rendered":"9 Essential and Proven Restaurant Marketing Strategies"},"content":{"rendered":"
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As a kid, Friday was B & C Pizza night at our house.<\/p>\n

The local Chicago-style pizza is a Michigan favorite. While their delicious fare is something I still crave as an adult, their marketing strategy remains at the forefront of my memory.<\/p>\n

B & C has hosted an eating challenge since they opened over 33 years ago.<\/p>\n

The challenge is simple<\/strong>: consume their 18-inch party pizza in less than an hour and win $200, a victory t-shirt, and a permanent place on their wall of fame. In 33 years, only nine people have completed this beast of a challenge.<\/p>\n

As a kid, I stared wide-eyed, imagining anyone could\u00a0complete such a feat. As an adult, I chuckle at the excellent marketing technique that still has people\u00a0talking<\/strong> some 30 years later<\/strong>.<\/p>\n

Any restaurant that can boast 33 years and go strong – is doing many things right. Much like a recipe for the perfect slice, there are ingredients that restaurants need to have in place to achieve longevity.<\/p>\n

One of the most important – and often-overlooked – ingredients is good marketing.<\/p>\n

Successful restaurants cannot solely rely on having the best food and impeccable customer service.<\/a> It’s essential to have strong marketing strategies in place, too.<\/p>\n

Whether your restaurant or cafe has been in business for years or you’re just starting out, competition in the food industry is fierce.<\/p>\n

Here are nine essential and proven marketing strategies<\/a> to drive more customers to your restaurant.<\/h2>\n