{"id":38707,"date":"2021-08-03T16:01:21","date_gmt":"2021-08-03T21:01:21","guid":{"rendered":"https:\/\/www.crowdspring.com\/blog\/?p=38707"},"modified":"2023-08-29T11:45:43","modified_gmt":"2023-08-29T16:45:43","slug":"seo-design","status":"publish","type":"post","link":"https:\/\/www.crowdspring.com\/blog\/seo-design\/","title":{"rendered":"5 Proven SEO Tips That Will Improve Your Website"},"content":{"rendered":"

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Search engine optimization (SEO) can seem like an impossible battle against an ever-changing, unseen foe.<\/p>\n

But, it’s a necessary battle. And, as we pointed out in our small business guide to SEO<\/a>, if you\u2019re moving slowly or have not yet implemented search engine optimization (SEO) strategies<\/a> as part of your overall marketing efforts<\/a>, you\u2019re falling behind your competitors.<\/p>\n

Every single website is at the mercy of Google’s algorithms. Customers may never find you if your business website doesn’t rank well with Google.<\/p>\n

Yet, many small business owners struggle with where to start, especially if they’re just starting a business<\/a>.<\/p>\n

But, there’s good news. Though many details of Google’s algorithms are shrouded in proprietary mystery, the design of your website and the user experience play an essential role in search results.<\/p>\n

Web design isn’t just a matter of aesthetics. Well-designed websites are easier and more enjoyable to use. And happier visitors spend more time on your site and click more links.<\/p>\n

This is why improving your website design<\/a> can pay off big time regarding brand strategy<\/a> and search engine rankings.<\/p>\n

Good website design is good business, and good design is good for SEO, as these three examples show<\/a>.<\/p>\n

So, take a look at your website design. And ask yourself these five key questions:<\/p>\n

Is Your Website Design Helping SEO?<\/h2>
<\/p>\n
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  1. How easy is it to navigate your website?<\/a><\/li>\n
  2. How long does your website take to load?<\/a><\/li>\n
  3. Will visitors see what they came for?<\/a><\/li>\n
  4. Does this website look reputable?<\/a><\/li>\n
  5. Can I easily use this website on my phone?<\/a><\/li>\n<\/ol>\n

    <\/div><\/div>\n

    1. How easy is it to navigate your website?<\/h2>\n

    Navigation is a crucial usability factor for every website.<\/p>\n

    Let’s get real – people are busy.<\/p>\n

    And impatient.<\/p>\n

    When they arrive at your website, they’ll likely leave if they can’t quickly find what they’re looking for.<\/p>\n

    This is why Google pays close attention to website navigation structures.<\/p>\n

    Confusing navigation will negatively impact your users’ experience and your Google ranking.<\/p>\n

    Here are a few web design navigation tips that will help ensure your website is user-friendly and meets Google’s standards:<\/p>\n

      \n
    • Keep your main navigation menu reasonably short.<\/strong> Only include the most important (and most commonly sought) menu items. Too many choices will overwhelm your visitors and send them packing.<\/li>\n
    • Use clear\/concise language in your navigation menu.<\/strong> Your grandma should be able to read your main navigation menu and feel comfortable knowing where she’s going.<\/li>\n
    • Give URLs short specific names.<\/strong> Both humans and Google’s crawlers will appreciate it.<\/li>\n
    • Make your main navigation menu accessible from your entire website.<\/strong> Nobody likes finding themselves stuck at a dead end.<\/li>\n<\/ul>\n

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