{"id":29769,"date":"2019-01-10T10:08:54","date_gmt":"2019-01-10T16:08:54","guid":{"rendered":"https:\/\/www.crowdspring.com\/blog\/?p=29769"},"modified":"2023-06-15T18:27:07","modified_gmt":"2023-06-15T23:27:07","slug":"packaging-design-trends-2019","status":"publish","type":"post","link":"https:\/\/www.crowdspring.com\/blog\/packaging-design-trends-2019\/","title":{"rendered":"11 Eye-Catching Packaging Design Trends for 2019"},"content":{"rendered":"
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by brainstorm666 on crowdspring<\/p><\/div>\n

Packaging design<\/a>\u00a0(the packaging for your product) and\u00a0package graphics design<\/a>\u00a0(the graphics\/content on the product packaging)\u00a0play an important role in your company’s brand identity<\/a>.<\/p>\n

It’s what consumers see, pick up, hold, and take home with them – it’s a literal and figurative touchpoint between your brand and your customers.<\/p>\n

That means you need to be absolutely certain your product packaging is worth bringing home.\u00a0As we wrote<\/a>,<\/p>\n

Good design is a signal to customers that they should buy from you.<\/p>\n

This is true not only online, but also for physical products.<\/p>\n

Packaging design<\/a>, for example, can alter the perception of your product. Megan Sullivan, in her article \u201cThe Psychology of Product Packaging,\u201d points out<\/a>:<\/p><\/blockquote>\n

We all want to believe that consumers make decisions on products and services strictly based on merit, with the best one winning. In spite of that hope, psychologists and retailers agree that in many cases this just isn\u2019t true. Quality aside, sometimes the flashier, prettier or sexier product wins the day.
\nSo what does this mean for retailers and product manufacturers? What it means is that creating a terrific product is only part of the formula for sales success. Packaging it perfectly, complete with eye-catching graphics and colors, is just as important to your financial success.<\/p><\/blockquote>\n

Make sure your packages don’t get left on the shelves in 2019 because of dated, unattractive design.<\/p>\n

>> We look at the most recent trends in packaging design trends for 2022<\/a>.<\/p>\n

Here’s are 2019 packaging design trends that are accessible, attractive, and easily adapted for any business.<\/p>\n

    \n
  1. minimalist packaging<\/a><\/li>\n
  2. sustainable packaging<\/a><\/li>\n
  3. soft neutrals, pastels,\u00a0and patterns<\/a><\/li>\n
  4. unusual\/playful package graphics<\/a><\/li>\n
  5. black and white colors<\/a><\/li>\n
  6. transparent packaging<\/a><\/li>\n
  7. cause-friendly package graphics<\/a><\/li>\n
  8. vintage packaging design<\/a><\/li>\n
  9. package graphics that tell a story<\/a><\/li>\n
  10. use of gradients in package graphics<\/a><\/li>\n
  11. artisan package graphics<\/a><\/li>\n<\/ol>\n

    Let’s take a closer look at each of these trends.<\/p>\n

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