{"version":"1.0","provider_name":"crowdspring Blog","provider_url":"https:\/\/www.crowdspring.com\/blog","author_name":"Ross Kimbarovsky","author_url":"https:\/\/www.crowdspring.com\/blog\/author\/ross\/","title":"10 Smart Tips To Help Authors Create an Amazing Book Cover Design - crowdspring Blog","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"8V1DvVJU6s\"><a href=\"https:\/\/www.crowdspring.com\/blog\/10-smart-tips-to-help-authors-create-an-amazing-book-cover-design\/\">10 Smart Tips To Help Authors Create an Amazing Book Cover Design<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.crowdspring.com\/blog\/10-smart-tips-to-help-authors-create-an-amazing-book-cover-design\/embed\/#?secret=8V1DvVJU6s\" width=\"600\" height=\"338\" title=\"&#8220;10 Smart Tips To Help Authors Create an Amazing Book Cover Design&#8221; &#8212; crowdspring Blog\" data-secret=\"8V1DvVJU6s\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.crowdspring.com\/blog\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/images.crowdspring.com\/blog\/wp-content\/uploads\/2017\/01\/27132206\/yhg6llfljs0-lacie-slezak.jpg","thumbnail_width":550,"thumbnail_height":365,"description":"Many people use the idiom &#8220;don&#8217;t judge a book by its cover&#8221; to remind others that people\u00a0should not prejudge the value of something based solely by its outward appearance. Yet when it comes to actual books, few heed that advice. The simple truth is that today, nearly everyone judges a book by its cover. Covers matter. A lot. Fierce competition has made standing out from the crowd incredibly difficult, especially for indie authors. Smart indies know that a striking book cover design can help to differentiate in a noisy marketplace, particularly when competing against traditionally published books. In fact, it&#8217;s entirely possible today to create self-published book covers that are impossible to differentiate from books released by traditional publishers. Below, we&#8217;ll offer 10 smart tips to help you get an amazing book cover design for your upcoming book. But before we get to the tips, let&#8217;s be sure you understand why book cover design is more important today than it has ever been. Traditionally, when books were purchased at retail, a striking book cover was necessary to get the reader&#8217;s attention when placed on a shelf next to hundreds\u00a0of other books. But because most retail stores displayed\u00a0just the book&#8217;s spine, it was impossible for authors to differentiate unless the prospective reader picked up their book or the book was displayed in a more appealing manner. Great book cover design has always been\u00a0necessary to get the attention of retail merchandising managers if you wanted your book featured &#8211; and that remains true today. Today, however, particularly for indies, the vast majority of sales occur online. This has allowed indies to compete against traditional publishers but has also made it clear that to get the readers&#8217; attention, a great story must be matched by a great book cover design. A typical reader will do a search on Amazon and will look at a handful of books. Sure,\u00a0content and reviews are important, but the book cover is the first thing a potential reader sees and the cover can either make or break that initial impression. This is not surprising. Great images create an emotional reaction in people. Because images are processed by our brains 60,000 faster than words, a great cover is critical to make an amazing first impression. A poorly designed cover not only fails to create the emotional reaction you want to create in your readers, but also implies that the contents of the book are also sub-par. Covers can lead to more (or fewer) sales, can allow you to price your book higher (but underscoring the message of quality), and can lend you credibility as an indie author. Don&#8217;t just take my word for it. Smashwords founder Mark Coker tells a story in his ebook, The Secrets to Ebook Publishing Success about R.L. Mathewson, a romance writer, who went from selling five or six copies a day of her romance novel, to selling over 1,000 simply by updating her book cover image. The creatives on crowdSPRING (nearly 200,000 from just.."}